Home2020-04-20T10:08:26+02:00

Meet me, babytrendwatcher Carola Siksma-Ruiters

Next to writing about trends I help companies with product launches in the babymarket, getting new customers, distributors and latest market insights. I am an expert in the babymarket, know the business inside and out, and am familiar with all brands, products, retailers, distributors and wholesalers. I give companies tailored advice, so that they can flourish in the babybusiness! I am happy to help you, so get in touch with me!

  • disposable diaper versus washable diaper

Disposable diaper or washable diaper?

16 April, 2020|

Disposable diapers are easy to buy and parents do not need to wash and dry anything. They offer a solution when children are raised by more than one person. But they are also enormously polluting and cause children to become toilet trained later on. Reasons enough to look at alternatives. Disposable diapers absorb better and better, but due to suberabsorbers, children do not feel wetness and therefore less likely the need to sit on the potty. As a result, [...]

  • BabyTrends

Babytrends 2020

19 February, 2020|

What will the future bring us when it comes to mobility and caring for babies and children? I'm a fan of 'science fiction', so don't be surprised if we move in a completely different way than we do now. Tests are already being done with sending packages via drones and there are cars that you don't have to drive yourself. The time we will start moving ourselves by floating in small units or in a hyper loop through tubes [...]

BabyWereld
For more than 20 years, BabyWereld is the knowledge center for professionals in the babymarket. Through our media (trademagazine, website, newsletters and social media) we reach retailers, manufacturers and all other professionals in the baby industry.

Baby Innovation Award
The Baby Innovation Award is the biggest yearly award show in the baby industry. With participation of your innovative product you are assured of a lot of media exposure. The award show is organized by BabyWereld in association with the Negenmaandenbeurs in Amsterdam.